Get Found in Search, in AI Answers and in the Ad Auction.

I help growing businesses win qualified traffic through SEO, generative engine optimization, paid media and websites built to convert. You work with me directly, from the first audit to the monthly report.

Jeff Romero with his dog on a snowy Utah trail

Jeff Romero

Consultant and founder of Octiv Digital

12+ Years

running local and enterprise search campaigns

Agency Founder

CEO of Octiv Digital in Salt Lake City

In-House Roots

led organic and paid growth at Lumens.com

Google Certified

Google Ads and Google Analytics

Four Services That Work as One Growth Plan.

Hire me for one channel or the full picture. Each engagement starts with your numbers and your goals.

Performance analytics charts on a laptop

SEO Consulting

Technical audits, content strategy and link development for local and enterprise sites.

An AI assistant on a phone screen asking what it can help with

GEO Consulting

Earn citations and mentions in AI Overviews, ChatGPT, Perplexity and Claude.

Campaign statistics dashboard on a laptop

Paid Media Management

Google Ads, Shopping, YouTube and paid social managed against revenue, not clicks.

Web design layouts on two desktop monitors

Web Design

Fast WordPress and WooCommerce sites designed around search and conversion.

A consultant talking through a plan with a client at a laptop

Senior Strategy Without the Agency Layers.

You Talk to the Person Doing the Work

I run the audit, build the strategy and answer your questions. No account managers relay the message.

I Have Sat on Both Sides of the Table

I managed digital marketing in-house for an online retailer before I founded an agency. I know what leadership needs to see.

Every Channel Ties Back to Real Data

I connect organic, AI and paid performance to leads and revenue so you know where to invest next.

A Clear Path from First Call to Measurable Growth.

Free Consult

We spend 30 minutes on your goals, your market and what you have tried so far.

Audit

I review your site, analytics, ad accounts and AI visibility to find what holds you back.

Roadmap

You receive a prioritized plan with effort, impact and owners for every recommendation.

Execute and Report

I implement or guide your team, then report progress in plain language each month.

Marketer, Agency Founder and Utah Native.

I was born and raised in the Salt Lake City area and graduated from the University of Utah. After a few years on the road playing drums and a stint in Denver, I landed in Sacramento, where I managed digital marketing for Lumens.com and helped grow its organic and paid programs.

I then founded Octiv Digital. Today I consult directly with small and midsize businesses, enterprises and agencies that need a senior search and paid media strategist.

Away from the keyboard I play drums, hike, mountain bike, kayak and look after three rescue pups.

Downtown Salt Lake City skyline at night

Based in Salt Lake City. Working with clients nationwide.

“I consistently get phone calls from prospective clients who have found us while searching the web. These are qualified leads who frequently become clients. The investment in having a professional consultant like Jeff manage our website has easily been paid for. A good website should generate income for your business, and Jeff has made that happen.”

Bryant Troupe

Gravity IT Solutions

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Start with a Free 30-Minute Consultation.

Tell me about your business and where you want to grow. I will reply with times to talk through SEO, GEO, paid advertising or your website.

  • No sales script, just a working session
  • Honest read on what will move the needle
  • A clear next step, whether you hire me or not

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